All posts tagged: digital marketing

Discover the evolution of e-commerce: China in 2020 – HI-COM

It probably comes as no surprise that e-commerce has also been hugely affected by the global pandemic in 2020. Many experts agree that consumer behaviour has changed significantly in the first quarter of 2020 as a result of Covid-19.  However, despite the strict restrictions, it is clear that e-consumers have now adapted to the current global situation. They are embracing new online shopping habits.

China has rapidly become one of the biggest retail E-commerce markets in the world. Which as a result, has created interest from foreign brands seeking new opportunities to enter the Chinese market.

Kate CHERNAVINADiscover the evolution of e-commerce: China in 2020 – HI-COM
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Top 5 Gaming Languages for You

Today, the gaming industry shares a community of over 2 billion people and it’s only expected to grow.

According to figures in 2018, the gaming industry made over $134 billion and predictions show that those figures are expected double yet again, by 2025.  The gaming industry has now become bigger than both the film and music industries combined, which could be responsible for the rapid growth in online gaming languages and explain how they have become so globally recognized. 

Kate CHERNAVINATop 5 Gaming Languages for You
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International startups in China: incubators with funding for startups

If you are thinking of starting a business and raising funds, China could be a good option for you – after all it is a land of millions of startups, both Chinese and Foreign owned. But how do you really get your foot in the door of this Asian tech paradise? Finding the right incubator and accelerator might just be what you need!

Kate CHERNAVINAInternational startups in China: incubators with funding for startups
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WeChat Advertising: Types of Ads, CPM, PPC Prices

The Official WeChat advertising add-on was launched just a couple of years ago, but it immediately became an important part of any WeChat marketing strategy in China and abroad. Today, WeChat has numerous advertising categories and pricing systems. How do you choose the appropriate advertising model for your own strategy? This article will help you explore the advertising options available on WeChat.

Kate CHERNAVINAWeChat Advertising: Types of Ads, CPM, PPC Prices
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