Sometimes, translation on its own is not enough to really tap into certain markets. HI-COM’S transcreation services could be just what you are looking for.
HI-COM offers full-service professional transcreation services for clients in more than 20 industries in Asia, Europe and North America.
Our team of translators, copywriters, marketers and editors will assure that the meaning of your content is well preserved and transferred to the languages you need.
Transcreation can often be accomplished by simply having a single transcreationist work directly with a client’s marketing department in order to understand the goals and core messaging the client wishes to achieve.
What do you need to know as a client?
Unlike translation, Transcreation can be demanding. Both client and transcreation team shall be well prepared for the project lying ahead. As a client, you might need to educate yourself about the culture of the area wherein your product will be sold. Doing research on the most popular and interesting brands in the country you are targeting is one more task you need to do beforehand.
This is important because when you will work with the team of transcreationists, you will have valid knowledge and be prepared for evaluation and discussion of the options, especially when it comes to branding: slogans, taglines, visual ads.
Shoot us a mail today to find out more about our transcreation services, and how you can jump ahead of your competitors in emerging new markets.
Want to learn more about transcreation? Check out our latest article: What is transcreation, and what makes it different from translation?