English copywriting services
HI-COM’s teams are well-known for their ability to adopt to their clients’ target style. HI-COM is more than just an English copywriting service, we are a creative production team! Hundreds of clients trust us with online and offline marketing material, website writing and content re-branding. We work with all media types including websites, brochures, newsletters and direct mail, scripts, speeches, and press releases. The main difference between HI-COM and other copywriting agencies is that we put your target audience first! We make sure that English copywriting service, as well as Chinese copywriting service is up to the highest standards.
Are you familiar with different types of writers and their work?
Who is writing for you at HI-COM:
A copywriter is a person in charge of advertising and promotional materials: catalogs, brochures, billboards, emails, catalogs, ads and websites in general.
A “copy” is a text that sells, asking a reader to take action. Such an action could be to buy or engage with a product or service, or even with a company. Copy is a part of a $2.3 trillion industry worldwide.
To be a copywriter is to be a salesman. It has little to do with the ability to write texts or novels. And like most salesmen, a copywriter needs to have a natural talent for sales, and attend seminars and training courses to sharpen his abilities to convince and win over potential customers.
A content writer on the other hand is a person in charge of professional web content production for blogs, social networks, web news, e-books, podcasts, and text for graphics. A content writer might also be responsible for the overall tone of the site.
Content writing is made for content marketing. The aim of the written content is to attract a potential customer to your website, where a content writer is not selling a product or service directly, but educating an audience in terms of usage and qualifications of the products, and making recommendations. Good content shall reach the desired target audience and leave a positive impression about your brand, leading to a higher customer conversion rate and making your brand more recognizable.
DIGITAL CONTENT & SEO
You may not know it, but copywriting is not just about conveying your idea in a certain linguistic style. You still need your potential customers to find your content on the top of their search results. That’s why using an experienced SEO copywriter is one of the best decisions you could make, that will save you a lot of time and money! English copywriting service is what we do well!
The time you save can be invested in improving and adding to your content. With detailed, relevant and SEO-friendly content, your website’s ranking will rise rapidly, along with your brand awareness and your business growth!
Nobody knows your business better than you.
That’s why our Project Manager and Copywriter will meet with you personally to understand your request and identify your copywriting needs.
Our Copywriter will undertake a benchmark to make sure your website stands out from your competitors yet in style with your industry standards.
In collaboration with your design team, our Copywriter will ensure that the developed content is perfectly adapted to your website or template.
DELIVERY OF THE FIRST DRAFT
After proofreading and correction by our editors and proofreaders, our Copywriter transmits the draft to our Project Manager, who ensures the quality of the copy before sending it to you to collect your feedback, remarks and / or modifications.
Our Project Manager then will work with you on a specific content strategy, that is needed to perfect the tone and editorial style, and most importantly, SEO-optimisation.
REVIEW AND CORRECTION
It’s time to improve your content based on your feedback!
We will send you the final version that will be improved further if necessary. Our goal is to deliver content that meets your expectations, keeping in the minds of your target audience.