All posts tagged: Translation

10 Industries that Need Professional Translation in 2021 I HI-COM

While Covid-19 may have put a dent in globalized business during 2020, a bounce-back looks to be just around the corner. With huge new markets opening up in Asia, across multiple industries, now is the time to prepare for when trade starts flowing again.

Professional translation puts companies at a significant advantage. Whether they’re looking to create resonant B2C marketing campaigns, localize their products, or seek new business development opportunities, they will always have a leg up on others who might be relying on English alone, or using flawed automatic translation services. Below are ten industries we think stand to benefit most from professional translation in 2021.

Aslandziya Anna10 Industries that Need Professional Translation in 2021 I HI-COM
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How Human Translation and Native Proofreading Can Take Your Translation to the Next Level I HI-COM

From the ability of Google Translate to translating dozens of languages in real-time to the incredible conversational abilities of Sophia, the world-famous talking android built by Hanson Robotics, it’s clear that the capabilities of machine translation and NLP (natural language processing) are nothing short of remarkable. So is it still really worth it to use a translation agency these days?

Aslandziya AnnaHow Human Translation and Native Proofreading Can Take Your Translation to the Next Level I HI-COM
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SEO Technical Optimization Project & SEO Optimized Translation – DUCATI – HI-COM

HI-COM ASIA is a professional multilingual translation agency working in more than 40 languages and offering a wide range of services. We work in a wide range of fields including finance, medical, legal, SEO and digital marketing. One of our most recent projects at the end of this year was set up with our IT partner QP Software for the marketing agency DIGITAL RETEX working with the DUCATI brand.

Marie CASTANOSEO Technical Optimization Project & SEO Optimized Translation – DUCATI – HI-COM
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Lionbridge Sells AI Division to TELUS for USD 935 Million – HI-COM

Lionbridge, one of the world’s leading language service providers, has sold Lionbridge AI, its data annotation business, to Canadian communications and information technology company TELUS for approximately CAD 1.2bn (approximately USD 935m).

Slator estimates the AI segment’s revenues to be around USD 200m. The unit employs more than 750 employees, according to TELUS’ press release. The deal is expected to close on December 31, 2020.

Marie CASTANOLionbridge Sells AI Division to TELUS for USD 935 Million – HI-COM
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Current situation and trends of translation technology – HI-COM

It is debatable whether the translation industry as a whole has responded to rapid globalization, but content has certainly increased as a result. Is the industry making full use of technology to improve its capabilities and maintain profitability?

Or does the explosion of so much content marginalize translation technology?

Marie CASTANOCurrent situation and trends of translation technology – HI-COM
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Translate a website to Chinese: all you need to know in 2020!

How to translate a website to Chinese in order to enlarge this huge audience and reach local markets? When coming to emerging markets such as China, Brazil, Russia booming imports and e-commerce markets have made these counties and cultures impossible to avoid. In this article we will describe how to translate a website and show you how to avoid problems when localizing it.

Kate CHERNAVINATranslate a website to Chinese: all you need to know in 2020!
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