All posts tagged: social media marketing

WeChat SEO, WeChat Best Content and Marketing Tactics for 2018

WeChat Marketing 2018. The most powerful social network and messaging platform in China, WeChat has gained a stronghold in the Chinese marketing system with its fast-developing new technologies such as its mini-programs, WeChat store, vouchers, membership cards, 红包hong bao shops and more. Any brand or company wanting to engage with their customers and consumers needs to have a strategy that utilizes WeChat and makes full use of its increasingly sophisticated functions.

Kate CHERNAVINAWeChat SEO, WeChat Best Content and Marketing Tactics for 2018
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Communicating In China In 2018: 5 Ways Foreign Companies Can Avoid PR Disasters

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In 2018, we live life via smartphones and social media.  Information spreads at the click of a button and companies today must navigate the tides of consumer opinion and preference in a far more proactive and dynamic way than ever before.  We are now in an era of crisis management; whatever you say will be used against you.

Kate CHERNAVINACommunicating In China In 2018: 5 Ways Foreign Companies Can Avoid PR Disasters
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Creating the right content on social media

 

No one in the business world in his right mind can deny the power of media, and more specifically, one of its main creations – social media, where according to studies carried out by the University of Pennsylvania, we spend an average of 1/3 of our online time. Do you want your product to reach its target customer? Tell them you exist, get a page, post some content, share your information, and hunt for those precious likes.

Seems simple right?

Kate CHERNAVINACreating the right content on social media
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