HI-COM is proud to have provided simultaneous interpreting services for the Sustainability & ESG business Summit 2021 organized by the British Chamber of Commerce in Shanghai on September 9th 2021!
What do you have to know about attending trade shows and exhibitions in China post-pandemic? What are the preparations you need to take care of during 2021 and 2022? How can you make sure your company is ready to face the world’s most digitally advanced Chinese customers and partners? Let’s take a look together!
For anyone working in the Chinese marketing industry, or anyone seeking to enter the market, the term KOL (Key Opinion Leader) will pop up in virtually every other conversation. More commonly known as ‘influencers’ internationally, KOLs are individuals who command sizeable followings on social media, and can use those followings to help brands gain exposure, […]
They sell out stocks worth of millions of dollars in minutes, they make newest products trendy and famous, they are the most-watched Chinese influencers and internet stars in China, they are the king and the queen of Chinese e-commerce!
What documents and steps are required to get married or divorce in China? How can expats arrange their marriage contract? Get all answers here!
Chinese E-commerce platforms keep booming in China. It probably comes as no surprise that e-commerce has been hugely affected by the global pandemic. Many experts agree that consumer behaviour has changed significantly in the first quarter of 2020 as a result of Covid-19. However, in 2021 it is clear that e-consumers have adapted to the […]
In China, cross-border e-commerce holds a specific distinction. Through cross-border e-commerce platforms, international companies are able to sell their products to Chinese customers at reduced duty fees, without needing a Chinese business license.
It can often be intimidating for international marketing professionals to learn that the digital tools they’ve grown to understand and use in Western contexts are either not used in China, or have analogues that require extra time to learn. Some are familiar, and relatively easy to get to grips with – Twitter to Weibo, Amazon […]
The popularity of livestreaming has exploded over the past year in China. There are now more than 550 million people tuning into livestreams on a regular basis, up from around 150 million just two years ago. Many livestreams serve purely social functions – the bedrock of any social media is communication between friends, old and […]
In 2021, Xiaohonshu has become a focal point for digital marketing campaigns of lifestyle brands in China. With approximately 100 million monthly active users, of which just under half are 18-24 and over 70% being born after the 90s, this booming Chinese platform is a crucial for reaching the next generation of China’s consumers.
