KOL in China post Viya/Austin: Who to choose for live-streaming sales in 2022?
As Taobao’s leading presenters Viya and Li Jiaqi gradually disappeared from the public eye, the e-commerce livestreamers have shown different lineups bringing a mixed reception from the public. Today, HI-COM will introduce to you the top KOLs whose success have recently been spotted on the Taobao, TikTok and Kuaishou platforms.