As Taobao’s leading presenters Viya and Li Jiaqi gradually disappeared from the public eye, the e-commerce livestreamers have shown different lineups bringing a mixed reception from the public. Today, HI-COM will introduce to you the top KOLs whose success have recently been spotted on the Taobao, TikTok and Kuaishou platforms.
As a business owner, you’re probably always looking for ways to grow your company. But with so many things on your mind, it may not be your top priority at the moment. Nonetheless, investing in new skills and information is one of the most effective methods to do so, which explains why so many successful […]
HI-COM is honoured to provide English & Chinese Simeltaneous interpreting on-site and remotely for VDMA (Verband Deutscher Maschinen und Anlagenbau / German Mechanical Engineering Association) at the 11thVDMA Mechanical Engineering Summit China.
Rumor has it that in China machines are doing all the work for you! Are robots really able to take the load off human copywriters and deliver a great piece of content? Let’s take a look and find out!
This year’s Sustainability and ESG Summit was an all-day event with the theme “New Horizons: The Era of ESG” organized by British Chamber of Commerce. The event brought together government representatives, business leaders from China and the UK to discuss the latest trends and best practices in Sustainability and ESG in China and around the […]
For some China business and marketing professionals, summer is quite a relaxed season for business. But not here at HI-COM! This season our teams have been busy with some very exciting and interesting projects. Here are just some of the projects that we have completed during this extremely hot summer. Chinese marketing services results: KOL collaboration […]
Today we will take a look at pet market in China in 2021-2022. According to the 2021 ThePaper’s White Paper on China’s Pet Industry, the urban pet (dog and cat) consumption market reached RMB 249 billion in 2021, up 20.6% from 2020, almost equal to the growth rate during the same period in 2019. The […]
The popularity of livestreaming has exploded over the past year in China. There are now more than 550 million people tuning into livestreams on a regular basis, up from around 150 million just two years ago. Many livestreams serve purely social functions – the bedrock of any social media is communication between friends, old and […]
Today we were talking to Jodie Chan from Chinafy, a SaaS-based platform that gets websites working in China.
Running KOL campaigns in China can be tricky, but fear not – today we will show you what are the main tools for the success in influencer marketing in China. Still looking for an influencer agency in China? Don’t forget to ask these questions before you choose a partner to work with!
