All posts tagged: Chinese KOLs

Top 34 Chinese KOLs and Influencers I 2021 Updated I HI-COM

For anyone working in the Chinese marketing industry, or anyone seeking to enter the market, the term KOL (Key Opinion Leader) will pop up in virtually every other conversation. More commonly known as ‘influencers’ internationally, KOLs are individuals who command sizeable followings on social media, and can use those followings to help brands gain exposure, or directly sell product.

Kate CHERNAVINATop 34 Chinese KOLs and Influencers I 2021 Updated I HI-COM
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