All about Chinese Travel KOL In 2020 China has become one of the most KOL Marketing friendly countries, allowing the top KOL of CHINA to create their own media channels. Today we will take a closer look at those who promote travel for Chinese consumers, while playing a big part in the industry by being frequent travelers themselves.
Kate CHERNAVINA30 Chinese KOL and Influencers in 2020
When it comes to dual localization, brand name translation, especially into languages such as Chinese, Japanese, and Arabic, can be very sensitive, and despite the fact the end result may only consist of one or two words or characters, the amount of time, research, and effort involved to arrive at this point can be enormous. This is especially the case in China, where one character may have several meanings, and these meanings may morph into something completely different when paired with another character.
Want to post on Weibo? This Weibo English guide will help you to get more crafty with your Chinese Facebook, and other Chinese Social media! If you live in China or visit from time to time, you have probably already heard of Weibo. It is one of the biggest tools for digital social networking, interaction and entertainment, and is one of the main players in digital marketing.
Kate CHERNAVINAWeibo English guide to create posts in 2019
It probably comes as no surprise that e-commerce has also been hugely affected by the global pandemic in 2020. Many experts agree that consumer behaviour has changed significantly in the first quarter of 2020 as a result of Covid-19. However, despite the strict restrictions, it is clear that e-consumers have now adapted to the current global situation. They are embracing new online shopping habits.
China has rapidly become one of the biggest retail E-commerce markets in the world. Which as a result, has created interest from foreign brands seeking new opportunities to enter the Chinese market.
Kate CHERNAVINADiscover the evolution of e-commerce: China in 2020 – HI-COM
Game localization and its difficulties. Since 2012, the video game industry, driven by a dynamic and rapidly growing market, has silently taken over the global entertainment industry. Today, the combined revenue of the movie and music industry worldwide doesn’t even match half the revenue of the gaming industry.
Kate CHERNAVINAWhat you need to know about game localization in 2020 – HI-COM
HI-COM is proud to have provided the English and Russian consecutive interpreting for JPCI Controls in Moscow at Aquatherm, the largest in Russia CIS and Eastern Europe international exhibition of domestic and industrial equipment.
Kate CHERNAVINAEnglish-Russian consecutive interpreting for JPCI Controls in Moscow – HI-COM