About Excelia Business School
Excelia Business School is a major business and management school, offering undergraduate and postgraduate programmes. The Financial Times has ranked it amongst the best business schools in the world.
Services
WeChat and Red Account Management
Social Media Ads
Campaign summary
Objective: To increase brand awareness and reach the target audience through WeChat and Red accounts.
Challenge: The client wanted to create a unique brand identity that would stand out from the competition and attract more students.
Solution
We provided the client with a comprehensive social media package that included the following:
- WeChat and Red Account Management:We managed the client’s WeChat and Red accounts to ensure that they were up-to-date and engaging. We created custom designs and content that reflected the client’s brand identity and attracted visitors.
- Social Media Ads:We created and ran social media ads on WeChat and Red to reach the target audience. We used demographic targeting to ensure that the ads were seen by the right people.
Results
The client’s social media accounts attracted a solid number of new followers (20% increase monthly) , and the social media ads generated over 500k views. The lead generation campaign that we managed has brought 250 leads over 3 months. The client was pleased with our services and has since recommended us to other businesses.