ICO White paper translation, and ICO translation for Marketing. Initial Coin Offering, is unchartered territories for many, bringing with it a whole new meaning to the term “digital marketing”. With more than 1,000 cryptocurrencies currently listed on CoinMarketCap and new startups launching daily, we take a look at what successful coin launches have done.
Posts by Kate CHERNAVINA:
- Design & DTP
- HI-COM Guides
Advertising law in China has taken a new turn, and is now going after the official WeChat accounts of companies and artists. More and more companies, both local and foreign-owned, are being handed penalties for using terms such as “the best”, “one hundred percent”, “first”, “most advanced”, and “lowest price” on their social media accounts.
Double 11, Singles’ Day, Chinese Black Friday! You may have noticed signs or banners popping up around town or on your Wechat moments, indicating something BIG is happening on this date. What is happening and why should we care?
How to translate a website to Chinese in order to enlarge this huge audience and reach local markets? When coming to emerging markets such as China, Brazil, Russia booming imports and e-commerce markets have made these counties and cultures impossible to avoid. In this article we will describe how to translate a website and show you how […]
Like many industries, the interpreting market has also been greatly affected by the COVID-19 pandemic. This encourages us to question the kind of development and changes we can expect the interpreting market to face in the future, or more specifically, over the next 10 years.
Over the past decade, marketing in China has become increasingly more internet-based. This has forced foreign and domestic companies that enter the Chinese market to become mobile-friendly, in order to allow instant access to customers. Along with the success and multiple uses of social media apps, it is no surprise to know that consumers have […]
We are honoured to help our friends at Xiersen, an ambassador of special needs community, by translating educational materials that will be used for training parents, caretakers, and special education professionals. In times like these, let’s not forget to help each other, especially our vulnerable members of society.
By reviewing the industries and occupations affected by the COVID-19 situation, it is clear that the exhibition and interpreting industries have been greatly affected. What are the biggest trends in the industry today? Here is what we found out!
Besides opening a Tmall store, what are the other options when entering China’s e-commerce market? China’s e-commerce platforms have millions of internet users and target a wide variety of online consumer groups. E-commerce platforms provide multiple interaction opportunities for consumers and make it more convenient for companies to improve their products based on the needs […]
8 major mistakes that almost all companies make when they are in need of a translation for the first time. Translation mistakes are common but avoidable! How to avoid making mistakes when working with translation? That path is bumpy, time-consuming and stressful. So before you make any snap decisions, check out these steps and make sure […]